Search Engine Wars: Google Thumps Yahoo, MSN
Written by MichaelZ on February 4, 2010 – 11:15 am -Well the score is in: Google has resoundingly thumped Yahoo and MSN in the continuing search engine wars. I wouldn’t have believed it if I hadn’t browse it myself; Google continues to grow in size and popularity whereas Yahoo and MSN continue to firm up their “additionally ran” positions. What will this mean for you? Plenty, especially if you’re wasting your time with the other search engines.
Yes, I’m surprised. My previous statistics were evidently a touch outdated as I had the search engine war between the Big three Suppliers — Google, Yahoo, and MSN — running a decent one-a pair of-3. Indeed, it must are early in 2005 the last time I bothered to look at the statistics, but at that point my stats showed that Google controlled thirty six% while Yahoo and MSN were running at thirty three% and 32% respectively. Yes, the statistics total to more than one hundred% since they embrace those individuals who use additional than one search engine [in this case they are counted twice].
According to the Neilsen//NetRatings and as republished within the October twenty, 2005, issue of USAToday, Google’s share is as follows:
Google is the Internet’s most-used search engine, with a 45.1% share of searches in September, according to market tracker Nielsen/NetRatings. Yahoo (YHOO) had 23.three% and MSN 11.7%, says Nielsen.
To put it bluntly, solely Yahoo is in the sport and MSN is quickly fading to irrelevancy. How will I say this? Because when I do searches of key words that I frequently investigate together with, Corporate Flight Attendant Community, I realize some vastly different results.
With MSN, the search results yielded 3117 results, with Yahoo 326, and with Google 9850. What is apparent to me is that Google is doing the best job of indexing pages whereas the opposite two are way behind. I will offer MSN credit for the recent leap in the number of results for Company Flight Attendant Community, however many of the results were for pages I deleted months, even years ago! Overall, I feel Yahoo harnesses their widespread Yahoo Groups, Hotjobs, and different key features to grant them an enquiry engine edge over MSN.
I am betting my cash on Google. While it isn’t smart for one search engine to dominate, when it comes to putting together my business I wish to travel with a winner. Clearly, Google includes a leg up on the competition, therefore each page that I create is optimized for my buddy Googlebot to index!
Does one, Yahoo? I don’t… now you understand why.
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Tags: business, Google, internet business, internet marketing, msn, online business, search engine, seo
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